Stop guessing. Start deciding.
The Key Decisions Playbook walks you through the decisions to make before you build a single lesson of your course. It lives in your browser, not in a PDF. And when you’re done, one file hands AI everything it needs to know about your course.

Sound familiar?
You have a course idea. Then you hit the wall.
Maybe it’s a half-finished outline sitting in a doc somewhere. But every time you sit down to build it, the same questions come up.
The decisions pile up before you write a single lesson, and that is exactly where most course creators get stuck.
So you ask AI for help. And it hands you something generic, because it doesn’t know any of this about your course either.
Make these decisions once. Everything after gets easier.
What’s inside
Six key decisions.
Work through them in order and you’ll know exactly what to build next.
Your Perfect Person
Who exactly you are building this course for, so every lesson speaks straight to them.
Their Profitable Problem
The problem worth paying to solve, stated in a way that makes the decision to buy easy.
Your Platform
Where you will host and deliver the course, so students know where to show up.
Course Type
Live, self-paced, or a mix. Pick the format that fits how you actually want to teach.
Price
What it is worth, and what your ideal student is actually ready to pay.
Course Name
What you will actually call it, so it is clear and easy to say yes to.
This isn’t another workbook
A dashboard, not a PDF.
The playbook opens right in your browser. No printing, and no PDF to lose in a folder.
A PDF workbook
- Downloaded once, then forgotten in a folder
- Blank boxes and no guidance
- Your answers are stuck on paper
- AI can’t do anything with your handwriting
The Playbook dashboard
- Opens in your browser and auto-saves as you type
- Guided prompts for every decision, plus a built-in pricing calculator
- Your Profitable Promise statement builds itself as you fill it in
- One click saves a file you can reopen anywhere, or hand straight to AI
Take a peek inside
Your playbook, all in one place.
Every decision gets its own tab, with guided questions and room to type your answers right inside.
Here’s where it gets good
Then hand your decisions to AI.
Click Save and the dashboard downloads your decisions as one small file. Drop that file into Claude and it knows your perfect person, your promise, your price, and your course name. No more re-explaining your course every time you open a new chat.
Make your decisions
Work through all six tabs of the dashboard in your browser.
Click Save
Your answers download as a .json file named after your course.
Give it to Claude
Attach the file to a chat and ask for what you need next.
{
"profitableProblem": {
"promiseWho": "summer hobby gardeners",
"promiseProblem": "grow food past August",
"promiseResult": "harvest in every season"
},
"courseType": { "type": "Self-paced" },
"name": { "courseName": "From Summer Hobby to Homestead" }
}Here are my course decisions. Draft a module outline for my course.
Here’s a season-by-season outline for From Summer Hobby to Homestead, built for summer hobby gardeners who want to harvest in every season:
- Plan Your Year, map what grows when in your zone
- Build Beds That Last, soil and beds that work beyond summer
- Grow Through The Seasons, succession planting from spring to fall
- Harvest & Preserve, keep what you grow well past August
- Your Winter Homestead, cold-season crops and planning next year
Example only. Your results will come from your own decisions.
Strategy first. Then AI builds on it.
Get the Key Decisions Playbook free, and make the decisions that make everything else easier.
Send me the playbook